(Last Updated On: November 24, 2017)

Since the first moment you start offering your services as one of the many freelance interpreters out-there you must be aware that you have taken one step ahead to become an entrepreneur and a small business on your own. Although it offers numerous advantages it also brings some new responsibilities if you want to survive. Therefore, it is important that you develop new skills to attract, manage and keep your new clients. One of the main skills is related to the marketing strategy you apply and how it impacts and relates to your business plan.

Here are some tips for freelance interpreters

To help them approach their business and marketing strategies with success:

• Set your goals and define what type of business you want to develop. Do you want to keep it small or make it grow with the time?
• Prepare a business plan. There are many models to choose from but you must select one according to the size and goals, your knowledge and your new business.
• Prepare yourself to face new challenges. Invest time and effort to develop new skills related to business administration and marketing.
• Get in touch with colleagues facing the same type of challenges and get involved with organizations that support freelance interpreters.
• Collect as much data as you can. Information is power and knowing in advance what your client needs, what type of competition you will face and what you need to stand above the average will provide you a competitive advantage.
• As you will work independently, make sure you organize yourself to keep motivated with your productivity at the highest level. It may start with keeping an office space with ergonomic equipment functioning at its best, organize your documents, CV and files and keep and standardize your social media profiles.
• Promote yourself and your work in every possible way.

Providing interpretation services is not easy. But attracting new clients for you as a freelancer may be even harder. In order to achieve success in your new adventure as one of the best freelance interpreters you must always keep in mind that interpreters are professionals and you must act according to it by delivering the best service you can.